Sunday, April 15, 2012

Motorola RAZR now available in purple in UAE

Press Release:

More seductive than ever, the astonishing Motorola RAZRâ„¢ from Motorola Mobility combines alluring design with mind-blowing power and is now encased in a sensual purple exterior. This impossibly thin and lightweight smartphone is distinguished by its unique design, and now offers three classic colour choices â€" original black, pristine white and deep purple. Motorola RAZR in purple is expected to beavailable from all leading UAE mobile phone retailers.

The new colour offering vividly highlights Motorola Mobility’s ability to sync with the fashion zeitgeist; New York Fashion Week Spring 2012 extravaganza was a veritable explosion of purple, with top-notch designers all enraptured with the colour’s richly-hued possibilities.

“Since we re-imagined the iconic RAZR brand, the new Motorola RAZR has wowed consumers in the UAE. Its colour variety gives fashion seekers a state-of-the-art device that is smart on the inside and beautiful on the outside” said Raed Hafez, general manager, mobile devices Middle East & Africa, Motorola Mobility.

“Our consumers in the region are renowned for their style, sophistication and love of cutting-edge technology, so the new purple Motorola RAZR will surely stand out from the smartphone crowd as a genuine, trend-settingobject of desire.”

Motorola RAZR boasts a gorgeous sculpted, glass screen, diamond-cut aluminum accents, and a hyper-vibrant 4.3-inch Super AMOLED Advanced display for incredible vivid images. It also sports KEVLAR® fiber (yes, that KEVLAR) and Corning® Gorilla® Glass to help the screen stand up to scratches and scrapes. And every part of the Motorola RAZR is protected by a splash-guard coating, which even extends to the electrical boards inside.

Motorola RAZR is beautiful on the inside too, with 1GB of RAM and a dual-core 1.2GHz processor and Androidâ„¢ 2.3.5, enabling a lightning-fast user interface and the power to multi-task like never before.

You can rock your playlists while checking email, breeze through photos â€" all at the same time, without delay. Motorola RAZR comes preloaded with the Motorola MotoCastâ„¢ app1, giving the power to stream or download content from a home or work computer straight to the device so your personal content is always within reach. Watch movies on a screen that sports a wider range of colors than most LCD HDTVs. And when tired of watching (as if), use the cinematic-quality front-facing 720p HD video camera and 8-megapixel rear-facing camera with even sharper 1080p HD video capture to create your own movies â€" all with image-stabilization technology toturn your life into art without breaking a sweat.

Work Smart, Not Hard
Motorola RAZR offers remarkably intelligent, preloaded application Smart Actions â€" that that lets you automate everyday tasks and enable better battery life. Smart Actions can turn down the ringer when you step into work, change the Bluetooth® and GPS settings when you get home to save battery, or send a text to someone if you cannot answer their call. And Government-grade encryption ensures that your email, contacts and calendar are fully protected. Even your strict IT manager will be impressed.

Motorola RAZRin purple is expected to be available from all leading UAE mobile phone retailers.More information is available on

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