Here’s something I have never seen Apple do.
In an official statement on its website, CEO Tim Cook apologized for its home-brewed Maps app which it introduced in the iOS 6 update. Since its launch, the infamous app has been underfire from users (and competitors alike) for its amazing inability to show proper locations and landscapes. Here are few examples of what this about.
Addressing it, Cook said, At Apple, we strive to make world-class products that deliver the best experience possible to our customers. With the launch of our new Maps last week, we fell short on this commitment.Â We are extremely sorry for the frustration this has caused our customers and we are doing everything we can to make Maps better.”
Cook adds that since the app was built from the ground up, the problems users are facing with it might go on for a little while longer. As such, he suggest users try alternatives by downloading map apps from the App StoreÂ like Bing, MapQuest and Waze, or use Google or Nokia maps” while he and his team continue to work on Maps until it lives up to the same incredibly high standard” that Apple is generally known for.