Wednesday, April 27, 2011

EVO to launch online Apple store in the Middle East

EVO, an Apple retailer in the UAE, today announced it will soon launch its own online Apple store in the Middle East.

The portal,, will be an extension of EVO’s existing retail outlets in Dubai and will sell new and used Apple products. For used products, the website will offer a classified-esque section were users must fill a form detailing the product they want to sell, which will then be approved by the PRO Assist team and posted on the site.

The website will also facilitate authentication, repair and upgrade services, which will be offered by Pro Assist, and Apple-authorized service center.

“As EVO continues to grow its brand and customer base, we seek to develop as a common platform to showcase all the Apple products, accessories and services for all our customers to find the best Apple devices that match their lifestyle and needs. We understand that there is no one-size-fits-all solution when it comes to smart phones and service plans, due to the incumbent varied consumer demands as well as rising competition which is why is committed to delivering an experience that makes it easy to find the right solution for individual needs,” said Jamal H Maraqa, managing director, PRO TECHnology.

AppleMall will employee UPS and Aramex for shipping and delivery.

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